Lead Data Analyst, Marketing
Launch Potato
Opportunity published from Greenhouse · applications stay with the original hiring source.
About the opportunity
Launch Potato is looking for a Lead BI Developer to own the reporting infrastructure powering decision-making across our Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals.
You will be embedded with the business from day one, partnering with Yield, Paid Media, and Account Management teams to uncover trends, analyze experiments, creatives, offers, seasonality, and CAC performance, and deliver actionable insights.
This is a remote-first role operating across 18 countries, with a South Florida HQ.
You will own reporting end-to-end, from pipeline to dashboard, working with complex third-party data and collaborating closely with business teams to drive growth and connect data work directly to business outcomes.
Key responsibilities
- Audit existing reporting consumption, identify discrepancies and redundancies, and develop a roadmap to standardize reporting across assigned verticals.
- Bridge business context and data understanding by mastering key performance levers and revenue models for your verticals.
- Architect complex models and execute Advanced LookML Development or equivalent in Power BI or Tableau with full awareness of downstream impacts.
- Deliver proactive retrospective analyses across experiments, creatives, offers, seasonality, and CAC performance.
- Partner with stakeholders to ensure reporting is adopted, understood, and used effectively for confident self-service analytics.
- Surface problems early, trace discrepancies to the source, and recommend actions rather than just reporting findings.
Qualifications
- Minimum 7 years of professional experience in business intelligence or analytics.
- Direct exposure to performance marketing or affiliate marketing.
- Expert SQL skills and comfort working with unstructured, complex raw data without relying on clean models.
- Advanced LookML development experience, or equivalent experience in Power BI or Tableau.
- Proven track record of end-to-end reporting ownership, from data pipeline to final dashboard.
- Strong business acumen, curiosity, and the ability to partner closely with business teams as a trusted analytical advisor.
Nice to have
- Experience working in high-growth, remote-first environments.
- Direct background in finance, travel, or entertainment consumer brands.
- Deep familiarity with full-funnel marketing metrics and customer acquisition at scale.
Benefits
- Base salary of $120,000 to $150,000 per year, paid semi-monthly.
- Profit-sharing bonus program.
- Competitive benefits package.
- Opportunity for performance-driven career growth and future compensation increases based on results.
Job details
- Location: Remote-first across 18 countries (South Florida HQ).
Base Salary
- $120,000 to $150,000 per year, paid semi-monthly.
- Experience: Minimum 7 years.
About the company
Launch Potato is the discovery and conversion company, reaching tens of millions of people monthly through category-leading consumer brands including FinanceBuzz, All About Cookies, and OnlyInYourState.
We turn attention into real outcomes for leading global partners by connecting discovery, intent, and performance across finance, travel, and entertainment.
We operate as a profitable, bootstrapped company with a remote-first team spread across 18 countries. At Launch Potato, you own outcomes rather than tasks, measuring work by impact in a fast-paced environment where ordinary people make themselves extraordinary.
Application: UpVagas lists this opportunity from the hiring company or its recruitment platform. The application is completed at the original source.
