Senior Paid Advertising Strategist, Fashion
Power Digital
Opportunity published from Greenhouse · applications stay with the original hiring source.
About this opportunity
About the opportunity: Power Digital is an AI-Native Growth Firm combining world-class talent with proprietary technology like Omega and Iris to help leading and emerging brands drive measurable business outcomes.
We are seeking a Senior Paid Advertising Strategist to lead performance marketing strategy and execution across complex, high-value accounts.
In this role, you will own campaign planning, optimizations, reporting, QA, and proactive client communication while leveraging AI and the Nova ecosystem to enhance workflows.
You will serve as a senior leader within the department, mentoring junior talent, upholding excellence, and driving cross-channel integration to elevate overall account performance.
Key responsibilities
- Lead performance marketing strategy and execution across marquee accounts to ensure delivery against client goals.
- Conduct thorough QA and ensure accurate budget pacing and recommendations.
- Demonstrate expert-level proficiency in at least two major ad channels such as Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Reddit, YouTube, or Snapchat.
- Maintain client testing roadmaps, manage project next steps, and apply advanced technical knowledge across attribution, incrementality, and measurement frameworks.
- Maintain consistent communication with clients and internal teams, leading strategic conversations and escalating risks early.
- Support the growth of junior talent through coaching, knowledge-sharing, and team ceremonies.
- Complete new business appraisals and leverage AI and nova ecosystem tools to enhance efficiency.
Qualifications
- 4-5 years of digital marketing experience, including 3+ years in an agency setting.
- Minimum 3-4 years of hands-on experience with at least 2+ paid advertising channels such as Google/Bing, Meta, TikTok, LinkedIn, Pinterest, or Snapchat.
- Experience with campaign development and optimization processes including bid optimization, keyword research, ad copy development, and campaign strategy.
- Proficiency in Google/Microsoft Office Suite(s) and Google Analytics.
- Expert knowledge of funnel marketing and the ability to formulate actionable insights from marketing data.
- Strong written, verbal, organizational, and project management skills.
- Confident presentation and communication abilities with a self-motivated, high-energy, and dependable work ethic.
Nice to have
- Experience with MMTs and LRAs.
- Advanced marketing and business strategy acumen.
- Experience mentoring direct reports or junior team members.
Job details
- Location: 100% remote, in-office, or hybrid work styles available.
- Work authorization: Anyone legally eligible to work in the U.S.
About the company: Power Digital is an AI-native growth firm operating at the intersection of top talent and proprietary technology.
We partner closely with clients across strategy, execution, and measurement to remove barriers to growth.
Our culture is built on curiosity, ambition, accountability, and a commitment to delivering meaningful results.
Full listing
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